Sustainability
Non Food
Every week, we surprise our customers with 40 to 80 products in our weekly worlds. Every year, we bring around 5,000 products to our supermarket shelves, stores and online store. We have set ourselves the goal of offering our customers products that are as sustainable as possible and whose high quality is in harmony with environmental protection and social production conditions. We are guided by this goal when putting together our product ranges, designing our products and selecting materials.

Here you can find our fields of activity in the non-food sector:
Our way | Non Food & Sustainability
First products with organic cotton
First products with organic cotton
First use of recycled wool made from reprocessed wool waste.
First use of recycled wool made from reprocessed wool waste.
First use of TENCEL™ Lyocell fibers – produced with REFRIBRA™ technology – made from cotton fabric scraps from clothing production and virgin pulp
First use of TENCEL™ Lyocell fibers – produced with REFRIBRA™ technology – made from cotton fabric scraps from clothing production and virgin pulp
Start of the farmer project with the producer PRATIBHA from the Indian region of Madhya Pradesh (“Cotton in Conversion”).
Start of the farmer project with the producer PRATIBHA from the Indian region of Madhya Pradesh (“Cotton in Conversion”).
100% of our Merino and cashmere wool and down are from responsible animal husbandry
100% of our Merino and cashmere wool and down are from responsible animal husbandry
Recyclability of our non-food packaging increased to 98%
Recyclability of our non-food packaging increased to 98%
GOAL
50% sustainable synthetics
GOAL
50% sustainable synthetics
Start of the Appachi ECO-LOGIC farmer project in South India
Start of the Appachi ECO-LOGIC farmer project in South India
Start of the farmer project with the cotton cooperative CHETNA in Odisha, India (“Cotton in Conversion”)
Start of the farmer project with the cotton cooperative CHETNA in Odisha, India (“Cotton in Conversion”)
First use of recycled yarns with lace in our lingerie.
First use of recycled yarns with lace in our lingerie.
First use of recycled cotton in our textiles.
First use of recycled cotton in our textiles.
For the first time, 100% of the cotton used in our clothing and home textiles comes from sustainable sources (Organic Content Standard [OCS], Global Organic Textile Standard [GOTS], Cotton made in Africa [CmiA]).
For the first time, 100% of the cotton used in our clothing and home textiles comes from sustainable sources (Organic Content Standard [OCS], Global Organic Textile Standard [GOTS], Cotton made in Africa [CmiA]).
First products using recycled textile waste in synthetic fiber products (Textile-to-Textile, T2T)
First products using recycled textile waste in synthetic fiber products (Textile-to-Textile, T2T)